tag:blogger.com,1999:blog-34368959.post5804545271071615640..comments2024-03-14T04:20:55.807-04:00Comments on Customer Experience Matrix: Do CMOs Really Spend More on MarTech Than CIOs? A New Study Says No. David Raabhttp://www.blogger.com/profile/03489754392712536104noreply@blogger.comBlogger3125tag:blogger.com,1999:blog-34368959.post-32902627030665991862017-07-31T11:49:07.635-04:002017-07-31T11:49:07.635-04:00Great post David. I have linked your thoughts in a...Great post David. I have linked your thoughts in a post that I wrote where I call out that in order to not misuse the Martech that we are arming our Marketers with-it is critical to re structure the Marketing department! http://www.hansacequity.com/ajayblog/index.php/2017/07/31/cmos-need-new-kind-team/<br />Ajay Kelkarhttps://www.blogger.com/profile/05916661375664874303noreply@blogger.comtag:blogger.com,1999:blog-34368959.post-37119509014172308442017-04-10T07:40:24.927-04:002017-04-10T07:40:24.927-04:00Yes. IT is always an influencer even when Marketi...Yes. IT is always an influencer even when Marketing controls the budget.David Raabhttps://www.blogger.com/profile/03489754392712536104noreply@blogger.comtag:blogger.com,1999:blog-34368959.post-12404676960722257762017-04-06T14:33:52.308-04:002017-04-06T14:33:52.308-04:00David,
Does this mean MarTech vendors should spli...David,<br /><br />Does this mean MarTech vendors should split their outreach efforts between Marketing and IT?joemktghttps://www.blogger.com/profile/04524471448023705650noreply@blogger.com